Create pure wonder and awe whenever you speak. A one-of-a-kind resource for magicians and word lovers, exploring the most intriguing magic words and phrases from around the world.
Our magician friend and home-hacking expert Gordon shares a lovely photo response to our previous post about the abracadabra talisman. Our favorite detail in the photo is the ironic "Do Not Duplicate" message on the key next to the talisman. By the way, Gordon inspired and co-authored our latest book on magic, JINX Companion.
In the delightful Swedish short film Istället för abrakadabra ("Instead of Abracadabra"), by Patrik Eklund, the alternative magic word is chimay. The film is available in HD via iTunes.